Web Survey Bibliography
In this paper I provide a review of the literature related to mixing modes of data collection in surveys. The paper is structured in the following way: I begin with an overview of the range of mode choices available to survey researchers and their advantages and disadvantages with respect to a range of criteria, including their impact on data quality (so-called ‘mode effects’). Increasingly, survey designers are exploiting the potential offered by using a combination of data collection modes, either to offset the weaknesses of a particular mode with the strengths of another (Dillman, 2000) or, for example, to try to reduce the overall costs of fieldwork. The paper describes the major challenges involved in mixing modes, focusing in particular on the problem of mode effects on measurement error – or how people respond to survey questions. Modes of data collection appear to affect respondents’ answers by influencing either a) the amount of effort needed to answer the question; or b) the respondents’ willingness to answer questions honestly (Holbrook et al., 2003). The first type of influence can lead to a range of response errors referred to as ‘satisficing effects’ (Krosnick, 1991), while the second type of influence can lead to a tendency to give socially desirable answers. Mode effects have implications for the comparability of data collected in different modes; understanding their causes is, therefore, an important step in developing ways of reducing the negative impact of mixing modes on data quality. After describing some mechanisms through which modes result in measurement error, I discuss what, if anything, researchers can do to tackle the problem.
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Web survey bibliography - Reports, seminars (231)
- Libraries nationwide receiving ALA-APA Library Salary Survey Invitation; 2010; Grady, J.
- Ethical principles of psychologists and code of conduct; 2010
- Ekos' observation of MRIA study - Canadian online panels: similar or different?; 2010
- Demographics of mechanical Turk. Ceder working papers; 2010; Ipeirotis, P. G.
- Broadband adoption and use in America; 2010; Horrigan, J.
- Continuity and Innovation in the Design of Understanding Society: the UK Household Longitudinal Study...; 2010; Laurie, H.
- Weighting Strategy for Understanding Society; 2010; Lynn, P., Kaminska, O.
- Understanding Society Innovation Panel Wave 2: Results from Methodological Experiments ; 2010; Burton, J., Laurie, H., Uhrig, S. C. N.
- Codebook and explanatory note on the WageIndicator dataset ; 2010; Tijdens, K., van Zijl, S., Hughie-Williams, M., van Klaveren, M., Steinmetz, S.
- Online Survey Research in the Work-Family Field: Basic Concepts and Definitions; 2010; Lambert, A. D.
- Choosing Between Telephone and Online for Survey Data Collection ; 2010; Baker, R. P.
- Using KnowledgePanel® to Improve the Sample Representativeness and Accuracy of Opt-in Panel Data...; 2010; Dennis, J. M., Peugh, J., Graham, P.
- AAPOR Report on Online Panels; 2010; P., Blumberg, S. J., Brick, J. M., Rivers, D. et. al.Baker, R. P.
- A comparison of surveys using different modes of data collection; 2010; Revilla, M., Saris, W. E.
- User’s Guide to the Advance Release of the 2008-2009 ANES Panel Study ; 2009; DeBell, M.; Krosnick, J. A.; Lupia, A.; Roberts, C.
- Start of the LISS panel: Sample and recruitment of a probability-based Internet panel ; 2009; Scherpenzeel, A.
- MarketTools TrueSample; 2009
- ISO 26362 Access panels in market, opinion, and social research-Vocabulary and service requirements; 2009
- Exploring mode effects in a panel survey of new businesses; 2009; Santos, B., DesRoches, D.
- comScore Media Metrix U.S. Methodlogy. An ARF research review; 2009; Cook, W. A., Pettit, R.
- Association collaborative effort releases online research definitions, expands membership; 2009
- Sample Design for Understanding Society ; 2009; Lynn, P.
- The rise of survey sampling; 2009; Bethlehem, J.
- Employment Tribunal web survey: Results of an online survey 19 March - 2 April 2009; 2009; Anonymous
- Representativeness of Mobile Internet Surveys-A comparative study of CAMI vs. CATI - GOR 2009; 2009; Maier, U., Neubarth, W., Grosser, A., Hombach, A.
- Are Mode Preferences Real?; 2009; Millar, M. M., O'Neill, A. C., Dillman, D. A.
- Platforms for data quality progress: The client's guide to rapid improvement of online research; 2008
- Is the digital divide still closing? New evidence points to skewed online results absent non-Internet...; 2008; Callegaro, M., Wells, T.
- Introducing Visual Methods ; 2008; Prosser, J., Loxley, A.
- Personal data of 600,000 on lost laptop; 2008; Evans, Mi.
- Online panel management practices that minimize satisficing behavior; 2008; Weber, S.
- History of the browser user agent string; 2008; Andersen, A.
- Foundation of quality project overview; 2008
- Effects of using a grid versus a sequential form of the ACS basic demographic data; 2008; Chesnut, J.
- Does Gender Influence Online Survey Participation? A Record-Linkage Analysis of University Faculty Online...; 2008; Smith, W. G.
- Non-Response in the Panel Study of Belgian Households (1992-2002): An Output and Process Evaluation; 2007; De Keulenaer, F.
- Sample bias, weights and efficiency of weights in a continuous web voluntary survey; 2007; de Pedraza, P., Tijdens, K., de Bustillo, R.
- Mixing modes of data collection in surveys: A methodological review; 2007; Roberts, C.
- The impact of cookie deletion on the accuracy of site-server and ad-server metrics: An empirical comScore...; 2007; Abraham, Ma., Meierhoefer, C., Lipsman, A.
- The case for publishing (some) online polls; 2007; Taylor, H.
- Response option ordering: Reconciliating meanings conveyed by rating scale position and label. Unpublished...; 2007; Garland, P., Krosnick, J. A.
- More honest answers to surveys? A Study of data collection mode effects; 2007; Dennis, J. M., Li, R. J.
- ICC/ESOMAR International code on market and social research; 2007
- Global market research 2007; 2007
- Can I use a panel? Panel conditioning and attrition bias in panel surveys; 2007; Das, M., Toepoel, V., van Soest, A.
- Guidelines for Designing Questionnaires for Administration in Different Modes; 2007; Martin, E., Hunter, J. E., DeMaio, T., Hill, Jo., Reiser, C., Gerber, E., Styles, K., Dillman, D. A.
- Email Surveys in Educational Research: Ethical and Net-Cultural Concerns; 2007; Nguyen, C. H.
- Telephone versus Face-to-Face Interviewing: Mode Effects on Data Quality and Likely Causes. Report...; 2006; Jaeckle, A., Lynn, P., Roberts, C.,
- Essential Steps for Web Surveys: A Guide to Designing, Administering and Utilizing Web Surveys for University...; 2006; Cheskis-Gold, R., Loescher, R., Shepard-Rabadam, E., Carroll, B.
- Measuring task-specific perceptions of the world wide web ; 2006; Page-Thomas, K.